What Every Pest Control Company Needs to Know About Online Reviews

bad pest control review

Knowing how customer behaviors affect your business has always been important, but in today’s digital world, online reviews may have more impact than any other type of consumer behavior.  Online review sites have grown tremendously in the last couple of years and online reviews have become the digital equivalent of “word of mouth” advertising.  Word […]

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7 Online Marketing Ideas For Your Pest Control Business

pest control marketing

In order to be successful in the pest control industry you must understand how pest control marketing plays an essential role in your business growth and success. More and more people have access to the internet than ever before, and mobile search is the next frontier in online search engine results. When we want to […]

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How To Run A Successful Pest Control Company

successful pest control business

Running a successful pest control company requires many of the same elements found in just about any successful business.  A good plan.  Measurable goals.  Customers and revenue.  How you determine “success” will determine how many customers and how much revenue.  Regardless of the numbers, there are some basics that are critical to achieving your goals.  […]

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How To Target Customers Using Website Analytics

pest control marketing analytics

Website analytics is basically analyzing how your website visitors interact with your website by reviewing, understanding and optimizing that interaction data.  That data can then be used to target customers, ensure your website is giving those customers what they want and bring more business to your pest control company.  Effective pest control marketing in the […]

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Does Door To Door Marketing Work For Pest Control?

door to door pest control marketing

Door to door sales may seem like an outdated pest control marketing tool, but this proven sales tool still produces sales you might not otherwise have.  It wasn’t that long ago, before the explosion of digital marketing, that door to door was the go-to approach for introducing pest control services to prospects.  Especially in pest […]

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How to Start Your Own Pest Control Business

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Just like any other business, starting your own Pest Control business requires knowledge, required licenses and a commitment to marketing.  In a saturated and super competitive industry, pest control marketing can make or break the venture but is often not at the top of the priority list.  But it should be.  It’s easy to get […]

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How To Obtain Commercial Pest Control Accounts

mice in a loaf of bread

According to Pest Control Technology, a leading resource for the Pest Control industry, a recent survey of Pest Control companies revealed that the average company gets about 70 percent of its business from the residential sector and only 30 percent from the commercial sector.  This is probably familiar news, but it’s still bad news.  Most […]

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How To Advertise For A Pest Control Business

advertising for a pest control business

Online Promotion Knowing how to advertise for a pest control business is a huge endeavor. You are in a huge field of competitors. When bed bugs made daily news in 2010, the New York Times reported an 83 percent jump in Google searches for pest control services and information. If your website is not among […]

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Why Marketing Is Essential To The Growth Of Your Pest Control Business

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Successful marketing strategy is synonymous with a successful business. Pest control marketing covers a broad range of tasks, such as advertising, promotions, public relations and sales. For a pest control business to succeed, the first thing a business owner should consider is to strengthen his pest control marketing plan so that people will know his […]

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5 Successful Tips For Pest Control Email Marketing

email marketing for pest control

While the popularity of social media apps such as Facebook, Instagram, and Twitter makes them viable marketing tools, email continues to be the predominant medium for business communication.  If you aren’t using email for marketing and brand building, you are missing an inexpensive, easy, and effective way to establish your brand. Building Your Email List  […]

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3 Reasons Why Reviews Are Important To Your Pest Control Customers

Online pest control reviews

People are constantly less confident about things they know minimal about, which makes confidence about a service the best pest control marketing tool for his learning and understanding, but there is only so much a man can experience. In a situation where a man does not have the direct knowledge about something, he has to […]

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How To Establish Your Pest Control Authority

European owl

Everyone wants to own an authority pest control website. These are sites that are recognized widely in the pest control niche as being the most authoritative resource on a subject or theme, presenting reliable and relevant pest control of the highest quality and credibility. Naturally, authority websites are valuable from a monetary perspective also, attracting […]

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How To Boost Your Pest Control Website’s Conversion Rate

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How to convert your pest control website visitors into paying customers is an important measure when it comes to pest control marketing and boosting your website’s conversion rate. If a pest control website finds out that not very many visitors to the website purchase anything, it will prompt that company to employ a powerful pest […]

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The Best Off Site Pest Control Marketing Plan To Boost Your Sales

The makings of a pest control marketing plan.

Off-site SEO is a massive field, which is extremely complex and is made up of lots of different factors. Off-site SEO is a great pest control marketing plan. It has to do with building quality backlinks from other websites to your pest control website. It is important to get high-quality backlinks (links coming from high-ranking […]

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5 Valuable Benefits Of The Right Pest Control SEO


Search Engine Optimization, SEO, is a term that means simply how, and where, your pest control company shows up when potential customers search for your niche services on the internet.  Simple concept, but the benefits of using SEO effectively are numerous and can greatly impact the growth of your company.   Brand Awareness Potential pest […]

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